- Web Analytics Secrets was created so that I could share my points of view and interrogations about web analytics (but not only…) with other web analytics addicts. The web is full of web analytics articles but I have not come across many web analytics blogs by day to day web analysts and I think it’s a shame, hence Web Analytics Secrets.
- Web analytics can not be looked at in isolation, well, it can in theory, but it shouldn’t. Instead, web analytics should assist businesses in shaping their e-commerce, online and marketing strategies. Therefore, I will also be talking about the 3 areas listed above.
- A few words about me, the author of this blog. Well, first of all my name is Penelope Bellegarde and I currently live in London which, trust me, from a web analytics perspective is a great place to be! I worked in marketing and online for a few years and then I decided to specialize myself in web analytics. So far, I have worked in the consultancy, automotive, media and travel industries, all of them presenting various challenges.
- Oh, one last thing, there will be adverts on this blog at a later stage. These ads will be kept relevant and they will not be intrusive. I hope this does not put you off. Ok, now let’s start talking!!
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Hi Penelope,
I visited your site to see if there were any new posts and I assume others have done the same. Haven’t seen anything this April, write something! You know you have my support.
Happy Easter.
Rafi
Hi Rafi, the next post is coming soon, stay tuned!
Penny